Enumerate “Information Advertising” “Persuasive Advertising” and “Reminder Advertising” from the viewpoint of advertising goals.
Quick Tutorial for Beginners
Advertisement objectives can be classified according to whether they aim to inform, persuade, remind, or reinforce.
The goal of
informative advertising
is to increase consumer awareness of new products and their characteristics as well as brand recognition.
The goal of
persuasive advertising
is to influence consumers to link with, favor, believe in, and buy a good or service.......
Remainder Advertising
aims to stimulate repeat purchases of products and services.
Remainder Advertising
aims to stimulate repeat purchases of products and services.
Reinforcement advertising
seeks to persuade current customers that their decision was wise.
Reinforcement advertising
seeks to persuade current customers that their decision was wise.
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